https://www.loupetheory.us/work/lamaradvertising
Lamar advertising is a staple in advertising, leading the industry in innovation and growth for over a century. Known for their out-of-home presence with billboards, their modest $11B market cap also includes national markets in transit, airports, and digital. We had the distinct pleasure of partnering with them to create a series of 8 brand films highlighting their story, values, products, services, history, and most important asset: their people.