When congressman Cam Brady commits a major, public faux pas before an election, two wealthy CEOs see an opportunity to gain influence over their North Carolina district by putting up their own candidate for the job. Their man is Marty Huggins, the naïve director of the local tourism center. At first, Marty is an improbable candidate, but with the help of his backers, a ruthless campaign manager and his family's political connections, he soon becomes a real threat to Cam's reelection.