Peroni - La Dolce Vita

2006 • Commercial • Aired

Being born in the 1960s, Peroni Nastro Azzurro has always had a special bond with the great Italian tradition of film making from the same era.

With this in mind, in 2006 The Bank produced a global campaign featuring a re-imagined take on Fellini's masterpiece, "La Dolce Vita".

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